Search Engine Optimisation (SEO) is still regarded by many as an art shrouded in mystery.  Yes there is an element of technical work and yes, understanding code can help… but on the whole SEO is not a magic art, it’s not something that requires smoke and mirrors, it’s simply about setting your website up correctly and creating unique content that’s engaging to your customers.

The same principles work online as they do on the high street. If you want to attract customers then you have to give them a reason to visit you… if you want them to stay then you have to provide something that’s interesting to them… if you want them to purchase your products or services then they need to believe in and be excited about your product or service.

This is where we can help.

Our SEO campaigns involve a three stage approach.

1.    The first stage is overhauling your website to ensure that all the page content has search engine friendly titles, descriptions and that all technical aspects of the site are correct. This involves maximising the potential of the page content you already have.

2.    The second stage is where it gets interesting – creating content. We look at what your customers want, what they’re interested in and what they are talking about. We then create content that’s interesting, helpful, engaging and where possible, actionable.

3.    The third stage is promoting that content. We integrate all our campaigns both on and offline promoting content via social media, bloggers and journalists.

This approach keeps your website fresh, your customers engaged, your rankings high and keeps the traffic flowing.

If you want to find out more about what we can do for you, give us a call on 01740 661266 or drop us a line at [email protected].

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