Father’s Day falls on Sunday 17th June this year, which means you don’t have long left to pick up a card and more importantly, to think about your marketing campaign. In 2017, British consumers spent over £695 million on gifts and this figure is expected to be even higher this year, meaning that there is plenty of opportunities for retailers… Read more →
Although we primarily focus on SEO, social media and copywriting, we also like to… party. We had a recent opportunity to help local energy company, Northern Gas and Power, plan a staff party to reward their team for going above and beyond so far this year. Our team got their party planning hats on and put together an incredible Day… Read more →
Whether you love social media, loathe it, or both, it’s here to stay. Sometimes its reputation takes a battering (see point one, below) but we still can’t get enough of it. Plus, it remains an incredible way to communicate with people. However, I think we can all agree that the social online space would be a far more pleasant place… Read more →
With over 500 million active users, LinkedIn is one of the fastest growing social media networks. 61 million users are senior level influencers and 40 million are in decision making positions. With this in mind, it’s essential that your personal and/or business LinkedIn profile is visible to the people you’re trying to reach out to. Whether you’re looking to grow… Read more →
Here at Podium, we like to stay ahead of the game with social media updates and algorithm changes. These updates from large platforms can begin with all the best intentions, but if the audience reacts badly, it can turn away some of the most loyal users. These changes to layouts, features and algorithms can affect both consumers and businesses alike,… Read more →
Alanna Hollings is the latest member of the team at Newcastle SEO firm Podium. Read on to find out about her love of quirky cars, camels and cosy nights by a log fire… Career background? I have recently graduated from University with a degree in ‘PR, Marketing and Media’ with a professional placement year. During my placement, I worked at Nike… Read more →
We are delighted to announce the launch of Podium’s Christmas album, available to buy now from this website and all good record stores. Ho-Ho-Podium is packed full of festive favourites, brought to you by leading Newcastle SEO firm, Podium. It’s a gift that whole family will treasure for years to come! Full track list: Blogging Around the Christmas Tree TweetDeck the Halls… Read more →
The holiday season can be one of the most profitable times of the year. People are ready to spend money, which means it is time for businesses to step up their game. For businesses, posting on Facebook alone isn’t enough – especially with all the competition during the holiday season. Facebook ads targeted at the right audience can give… Read more →
Meet our new team member Account Executive Lia Gordon. Learn more about Lia below. Career background? I received my BSC Honours Degree in Computing with Multimedia and Digital Entertainment from the LYIT and based my final year project on Digital Marketing. I then started a graduate role at one of the Northwest’s leading Digital Marketing Agencies in Ireland. My role progressed… Read more →
SEO Consultant Sarah Atkinson is the newest arrival at Podium. In order to learn a bit more about her, we asked her a few questions. Over to you, Sarah… Career background? I have worked in the digital marketing industry since leaving Northumbria University in 2012, where I graduated with a degree in Business Information Technology and Entrepreneurship. My experience is… Read more →